Tuesday, September 25, 2012
Integrated Marketing Strategy
The Importance of Marketing Integration Technological advances running a business and marketing present no signs of stopping or slowing down. Everything is online and if a services or products can't be accessed on the net then the assumption is always that there is something wrong with that product or service, rather than the medium. Probably in such progressive instances it is easy to forget that the good offline online strategy not only compliments precisely what is online, but is necessary
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