During the time after Google released the Penguin update (in 2012), the web based business world got turned on its ear. People were running around like crazy trying to figure out what it meant for them. With that most recent update, the importance of social signals became incredibly important. This is primarily about SEO and it is absolutely applicable to the traffic you get on your site. If you try to ignore these most recent developments your business is fail. Sure it is trendy but that
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