Modern successful entrepreneurs have become household names. Who can reject the likes of Richard Branson, Steve Jobs, Mark Zuckerberg or Bill gates all had great business concepts that figured out issues or made people's lives easier or more enjoyable? In business it is usually expounded the first person into an untapped market will have success. But how many uptapped markets are there today and frequently the sheer price of entering these markets is discouraging. Historically, great business
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